Google Vs Bing: Who Wins the Search Engine War?

The war continues between the two major search engines, Google and Bing. Some people say that Bing is better than Google. While others claim that they get more accurate results on Google. Microsoft has initiated a campaign, called “BingItOn” to convince people that Bing provides more relevant and accurate results than Google. You can conduct a comparison test on your own at BingItOn.com. When it comes to find out which search engine is better you can consider the following points:

Advantages of Google

Both Google and Bing are continuously updating their algorithms to provide better search engine results. Whereas Bing has recently made changes to provide the best possible search result, Google is still efficient enough to provide quality results to a specific search query. Google provides all the information related to a search query including all the data and figures.

Both Google and Bing offer search as you type feature. It displays relevant search queries as you start typing into the search box. Google’s search as you type feature tend to provide more accurate and relevant search options quickly than Bing.

Google’s add on services such as Google Maps, Shopping, Google+, Google Drive and Google Reader work great at providing valuable information to searchers. Bing also offers similar add-on services but Bing’s internal integration is not completely implemented as Google.

Advantages of Bing

Bing’s biggest advantage is that its social integrations are stronger than Google. Bing has contracted both Facebook and Twitter to provide more social data than Google. Whereas, Google still relies on its less-used social network, Google+. Bing integrates social suggestion from Facebook and Twitter to SERPs.

Bing’s attractive result pages are more appealing than Google. Its visual appearance attracts more users. Similar to Google, Bing also offers services like Bing Image search, videos, news, translator, maps and much more to provide quality results to users.

Bing also offers additional features as you can access Facebook from Bing bar. Install Bing on your desktop to conduct quick searches.

Both Google and Bing provide almost similar results, but everyone has their own preference to use their favorite search engine. The war between these two major search engines will continue in the future as well. It’s up to you which search engine you prefer. You can use both and find out which one provides more accurate and related results to your search query. You can compare results from both search engines to find answers to your question. Happy Searching!