The world is
going bananas over social media networks. This is the reason why Facebook,
LinkedIn and Twitter continuously updating their features to provide better
user-experience. Recently, Twitter has launched a User Directory of names. With
the launch of this feature, the micro-blogging site hopes that it will drive
traffic to its domain and boost value to advertisers.
The latest
Twitter update, User Directory is placed in the footer of its homepage. It has
alphabetical collection of Twitter’s users from A to Z. It also collects
information about the profiles with non-Latin character names. The link has
been to Twitter default homepage (you can see it, when you are not logged in).
To launch this
feature, Twitter’s mission is to grab users’ attention who are searching for
particular people in search engines. When you start looking for someone in
particular using Twitter User Directory, bots start crawling through the
directory in order to display more Twitter profiles in search. It brings up
results based on your preference.
With Twitter
User Directory, you can browse public Twitter profiles. It also includes protected
profiles. By clicking through the protected account it will not display Tweets
of that person. Twitter keeps the protected users’ information private and protected.
With User Directory,
Twitter goes a step ahead to find users profiles and making it easier for
major search engines like Google, Bing and others. Twitter’s spokesperson
had said that Twitter has launched this directory, to help people find they accounts they are searching for with various
search engines.
Google and Bing both
have already indexed Twitter pages. So it is a matter of concern for SEO
experts that whether this new User Directory will facilitate search engines to find
new and non-indexed profiles. Currently Twitter directory has up to five
million pages with 500 million user accounts. It means there will be lots of
information available in the User Directory and people can find it easily using
Twitter.
Twitter is for the people who look for news, information, and conversations. With this new feature Twitter’s aim is to attract more search traffic through directory. Twitter is certainly looking forward to raise its business from advertising. More search engine traffic brings more page views. It simply brings opportunities for display advertising. The more page views mean more users will click on them.
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